Advantage Solutions Inc. reported a slight decline in revenue for the fiscal year ended December 31, 2025, totaling $3.54 billion, down 0.7% from $3.57 billion in 2024. The company experienced a net loss of $227.7 million, an improvement from the previous year's loss of $378.4 million. This positive shift was attributed to lower non-cash impairment charges, reduced selling, general, and administrative expenses, and gains from divestitures, which were partially offset by declines in the Branded Services and Retailer Services segments. Adjusted EBITDA from continuing operations was $331.8 million, down 6.8% from $356.0 million in 2024.
The company operates through three segments: Branded Services, Experiential Services, and Retailer Services. The Branded Services segment saw a revenue decrease of 10.9% to $1.16 billion, primarily due to lower volumes and client losses. In contrast, the Experiential Services segment reported a revenue increase of 10.8% to $1.44 billion, driven by higher demand for in-store and digital sampling programs. Retailer Services revenues decreased by 2.2% to $943.7 million, reflecting lower activity levels among existing clients.
Operationally, Advantage Solutions continued its strategy of portfolio simplification, divesting ten non-core businesses since January 2023. The company also reported a significant reduction in its employee headcount, with approximately 73,000 teammates as of December 31, 2025, down from previous levels. The company emphasized its commitment to enhancing operational efficiency and aligning its workforce with current market needs.
Looking ahead, Advantage Solutions is focused on improving its service offerings and operational efficiency while navigating macroeconomic challenges. The company is also in the process of restructuring its debt, having entered into a Transaction Support Agreement to extend the maturities of its outstanding debt obligations. This restructuring is expected to provide the company with additional financial flexibility as it continues to adapt to changing market conditions.
About Advantage Solutions Inc.
Advantage Solutions Inc. provides integrated business solutions to consumer-packaged goods companies and retailers, including brokerage, retail merchandising, in-store sampling, and private brand development. Serving over 4,000 clients across 100,000+ retail locations, it enhances product placement and sales through data-driven strategies and omni-channel marketing. The company’s model focuses on improving efficiency and effectiveness for brands and retailers via scalable, technology-enabled services and deep industry expertise.
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