Comscore Reports Q1 2025 Revenue of $85.7 Million, Net Loss Increases to $4.0 Million

Comscore, Inc. reported its financial results for the first quarter of 2025, revealing a revenue of $85.7 million, a slight decrease of 1.3% from $86.8 million in the same period last year. The company experienced a net loss of $4.0 million, compared to a loss of $1.1 million in the prior year. The loss per share for the quarter was $1.66, up from $1.08 in the previous year. The increase in net loss was attributed to higher operational costs, including a rise in interest expenses and losses from foreign currency transactions.

In terms of operational metrics, Comscore's cost of revenues increased to $51.7 million, representing 60.4% of total revenues, compared to 57.7% in the prior year. The company noted a decrease in revenue from its Research & Insight Solutions segment, which fell by 11.5% to $12.5 million, while the Content & Ad Measurement segment saw a marginal increase of 0.8% to $73.2 million. The company attributed the decline in Research & Insight Solutions to lower deliveries of certain custom digital products.

Comscore's balance sheet as of March 31, 2025, showed total assets of $421.5 million, down from $430.2 million at the end of 2024. The company reported cash and cash equivalents of $30.9 million, an increase from $29.9 million at the end of the previous year. The company’s total liabilities decreased slightly to $227.5 million from $231.0 million, with current liabilities totaling $133.9 million. The company also reported accrued dividends of $13.4 million related to its convertible redeemable preferred stock.

Strategically, Comscore has been focusing on enhancing its product offerings and customer engagement. The company has seen an increase in its cross-platform revenue, driven by the adoption of its Proximic products. However, the overall advertising market remains challenging, with macroeconomic factors such as inflation and rising interest rates impacting advertising expenditures. The company anticipates that these conditions may continue to affect its financial performance throughout 2025.

Looking ahead, Comscore expects to recognize approximately $210 million in revenue from remaining performance obligations under non-cancelable contracts. The company remains committed to improving its operational efficiency and managing costs while navigating the current economic landscape. The management emphasized the importance of maintaining liquidity and compliance with its debt covenants, particularly in light of the restrictions on cash dividends to preferred stockholders until April 2026.