Hasbro, Inc. reported a significant increase in financial performance for the first quarter of 2025, with net revenues reaching $887.1 million, a 17% rise from $757.3 million in the same period last year. The growth was primarily driven by a 46% increase in the Wizards of the Coast and Digital Gaming segment, which generated $462.1 million in revenues, up from $316.3 million. This increase was partially offset by a 4% decline in the Consumer Products segment, which brought in $398.3 million, and a 5% decrease in the Entertainment segment, totaling $26.7 million.
The company's operating profit also saw a notable increase, rising to $170.7 million from $116.2 million year-over-year. This improvement in profitability was attributed to a favorable shift in product mix and increased digital licensing revenues, particularly from popular franchises like Magic: The Gathering and Monopoly. However, Hasbro recorded a loss of $25.0 million related to the disposal of its eOne Film and TV business, which impacted overall profitability.
In terms of operational metrics, Hasbro's total assets decreased to $6.04 billion as of March 30, 2025, down from $6.34 billion at the end of the previous fiscal year. The company reported a reduction in current liabilities to $1.16 billion from $1.40 billion, reflecting improved cash management. Cash and cash equivalents stood at $621.1 million, an increase from $570.2 million a year earlier. The company’s employee headcount and customer engagement metrics were not disclosed in the filing.
Looking ahead, Hasbro is focusing on its "Playing to Win" strategy, which aims to enhance brand engagement and expand its consumer base across various demographics. The company anticipates potential challenges from tariffs and inflation, which could impact future profitability. Hasbro estimates that tariffs could lead to a negative net profit impact ranging from $60 million to $180 million in 2025, depending on trade policy developments and consumer purchasing behavior. The company remains committed to leveraging its diverse portfolio of brands and strategic partnerships to drive growth in the coming quarters.
About HASBRO, INC.
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