Holistic Asset Finance Group Co., Ltd. reported significant financial growth in its latest 10-K filing, with total revenues soaring to approximately $1.78 million for the fiscal year ending December 31, 2025, a substantial increase of 1,629.1% from $103,177 in 2024. This growth was primarily driven by the company's expansion into the Hong Kong market and an increase in demand for integrated marketing services, which accounted for nearly all of the company's revenue in 2025. The digital marketing and video production segment generated $1.78 million, while the products sale and export trading segment reported no revenue, down from $6,559 in the previous year, reflecting a strategic shift away from wellness product sales.
Despite the revenue increase, the company reported a net loss of $137,167 in 2025, a decrease from the $182,307 loss in 2024. The loss was attributed to higher costs associated with expanded service operations, including direct advertising and campaign execution costs, which surged to $1.65 million from $10,298 in the prior year. The gross profit margin also declined significantly, from 90% in 2024 to 7.4% in 2025, due to the nature of larger-scale marketing campaigns that required more resources.
Operationally, Holistic Asset Finance Group has made strategic changes, including a focus on digital marketing and video production services, which now represent 100% of its revenue. The company has also begun to explore export trading activities involving non-wellness products, although no revenue was recognized from these efforts in 2025. The company’s customer base has shifted, with three third-party customers accounting for 70% of revenues in 2025, compared to two related party customers making up 73% in 2024.
As of December 31, 2025, the company had a working capital deficit of $375,637 and an accumulated deficit of $71.18 million, raising substantial doubt about its ability to continue as a going concern. The management has indicated that additional financing will be necessary to fund operations and that they are actively pursuing new business opportunities to generate revenue. The board believes that the company has adequate financial resources to continue operations for at least the next 12 months, but the need for further capital raises concerns about future liquidity.
Looking ahead, Holistic Asset Finance Group aims to optimize its internal resources and enhance its market positioning to drive growth. The company plans to continue expanding its digital marketing services across Asian markets while selectively evaluating opportunities in product trading and export activities. However, the competitive landscape remains challenging, with intense competition in both the digital marketing and health product sectors, which could impact the company's future performance and market share.
About Holistic Asset Finance Group Co., Ltd.
Legend Media, Inc. specializes in selling advertising space across radio channels and airline magazines in China. Its core business involves acquiring exclusive rights to manage and sell advertising inventory targeting affluent consumers through media assets like radio and airline publications. The company focuses on lifestyle indicators such as car ownership and travel, serving national and regional brands in a rapidly growing Chinese advertising market.
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