Intuit Inc. reported a strong financial performance for the fiscal year ending July 31, 2025, with total net revenue reaching $18.8 billion, a 16% increase from the previous fiscal year. The company's operating income also saw significant growth, rising 36% to $4.9 billion, while net income increased by 31% to $3.9 billion. Diluted earnings per share rose to $13.67, reflecting the overall positive trend in profitability. The growth was driven by robust performance across its segments, particularly in Global Business Solutions and Credit Karma, which reported revenue increases of 16% and 32%, respectively.
Compared to the previous fiscal year, Intuit's financial results showed notable improvements. The Global Business Solutions segment, which includes QuickBooks and Mailchimp, generated $11.1 billion in revenue, up from $9.5 billion in fiscal 2024. The Consumer segment, primarily driven by TurboTax, reported a revenue increase to $4.9 billion, while Credit Karma's revenue surged to $2.3 billion. The ProTax segment experienced a modest growth of 4%, bringing in $621 million. Overall, the company’s total service revenue accounted for 87% of its total revenue, indicating a strong reliance on its service offerings.
Strategically, Intuit has focused on enhancing its product offerings and expanding its capabilities through significant investments in artificial intelligence (AI). The company launched a new set of AI agents aimed at automating workflows and providing real-time insights to customers, which is expected to improve operational efficiency and customer engagement. Additionally, Intuit has undergone organizational changes, including the rebranding of its Small Business & Self-Employed segment to Global Business Solutions and the consolidation of its Consumer, Credit Karma, and ProTax segments into a single Consumer business, effective August 1, 2025.
Operationally, Intuit reported a customer base of approximately 100 million users across its platforms, with a 5% increase in online ecosystem paying customers. The average revenue per customer in the Online Ecosystem rose by 14%, reflecting the success of its higher-priced offerings. The company also maintained a strong cash flow from operations of $6.2 billion, which supports its ongoing investments and stock repurchase programs. As of July 31, 2025, Intuit had approximately $4.6 billion in cash and investments, positioning it well for future growth and strategic initiatives.
Looking ahead, Intuit anticipates continued growth driven by its AI-driven expert platform strategy and ongoing investments in product development and marketing. The company expects total service revenue as a percentage of total revenue to grow over the long term, supported by its focus on delivering innovative solutions that meet evolving customer needs. However, Intuit also acknowledges the challenges posed by macroeconomic conditions and competitive pressures, which may impact its future performance.
About INTUIT INC.
Intuit Inc. is a global financial technology company providing software and services for consumers, small and mid-market businesses, and accountants. Its core offerings include tax preparation, accounting, financial management, payments, and marketing solutions, leveraging AI and human expertise. The company focuses on automation, data-driven insights, and integrated platforms to enhance financial success, efficiency, and compliance for its diverse customer base worldwide.
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