J.Jill, Inc. reported its financial results for the second quarter of fiscal year 2025, revealing a slight decline in net sales and profitability compared to the same period last year. For the thirteen weeks ended August 2, 2025, the company generated net sales of $153.99 million, a decrease of 0.8% from $155.24 million in the prior year. The gross profit for the quarter was $105.36 million, down 3.7% from $109.39 million, resulting in a gross margin of 68.4%, compared to 70.5% in the previous year. Operating income also fell significantly to $16.78 million, a 27.1% decrease from $23.02 million in the same quarter last year.
In terms of year-to-date performance, J.Jill's net sales for the twenty-six weeks ended August 2, 2025, totaled $307.61 million, down 2.9% from $316.76 million in the prior year. The company reported a net income of $22.21 million for the first half of the fiscal year, a decline of 10.8% from $24.89 million in the same period last year. The decrease in sales and profitability was attributed to a decline in full-price sales and an increase in promotional activities, which negatively impacted the overall sales mix.
Operationally, J.Jill maintained a stable retail presence with 247 stores as of August 2, 2025, compared to 244 stores a year earlier. The company continues to focus on enhancing its e-commerce platform and upgrading its information systems, including a recent upgrade to its order management system. The company also reported an increase in selling, general, and administrative expenses, which rose to $88.57 million for the quarter, primarily due to higher shipping costs and expenses related to the CEO transition.
Looking ahead, J.Jill's management expressed cautious optimism, noting that while the retail environment remains competitive and influenced by broader economic conditions, the company is committed to its strategic initiatives aimed at improving customer engagement and operational efficiency. The company plans to continue its share repurchase program, having repurchased 68,440 shares for $1 million during the quarter, and intends to maintain its quarterly dividend of $0.08 per share, reflecting a commitment to returning value to shareholders despite the current challenges.
About J.Jill, Inc.
J.Jill is a national lifestyle brand offering apparel, footwear, and accessories designed for women 45 and older. It operates through a balanced omnichannel model with over 250 stores and a robust e-commerce platform. The company emphasizes versatile, high-quality products, inclusive sizing, and a strong customer loyalty program, targeting an affluent, engaged customer base with a focus on brand experience, data-driven marketing, and sustainable growth.
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