LiveWire Group, Inc. reported its financial results for the second quarter of 2026, revealing a net revenue of $9.1 million, a significant increase from $5.9 million in the same period last year. For the first half of 2026, the company generated $14.2 million in revenue, compared to $8.6 million in the first half of 2025. The growth in revenue was primarily driven by a substantial rise in unit sales, particularly in the Electric Motorcycles segment, which saw a 389% increase in revenue from electric motorcycle sales, totaling $3.1 million for the quarter.
Despite the revenue growth, LiveWire reported a net loss of $18.2 million for the second quarter, slightly down from a loss of $18.8 million in the same quarter of 2025. The loss for the first half of 2026 was $36.3 million, compared to $38.1 million in the prior year. The company attributed the reduced losses to improved operational efficiencies and a decrease in selling, administrative, and engineering expenses, which fell to $18 million from $18.8 million year-over-year.
In a strategic move, LiveWire completed the acquisition of Dust Motorcycles, Inc. on May 18, 2026, for a total consideration of approximately $3.6 million. This acquisition is expected to enhance LiveWire's product offerings in the electric off-road motorcycle market. The company incurred acquisition-related costs of $297,000 and $424,000 for the three and six months ended June 30, 2026, respectively. The operations of Dust will be integrated into LiveWire's Electric Motorcycles segment.
Operationally, LiveWire reported a total of 267 wholesale motorcycle unit sales in the second quarter, a significant increase from 55 units sold in the same quarter of 2025. The company also expanded its retail partner network, increasing the number of independent retail partners for electric motorcycles to 106 as of June 30, 2026, up from 97 at the end of 2025. The STACYC segment, which focuses on electric balance bikes and electric bikes, also saw growth, with revenue increasing by 8.7% to $5.5 million in the second quarter.
Looking ahead, LiveWire aims to continue its focus on product innovation and market expansion, particularly with the introduction of new products such as the S4 Honcho mini-motos. The company plans to leverage its ATM program to raise additional capital, with $47.7 million remaining available for future offerings. LiveWire expects its current cash reserves of $52.9 million will be sufficient to fund operations and capital expenditures for at least the next twelve months, while actively exploring further financing options to support its growth strategy.
About LiveWire Group, Inc.
LiveWire Group, Inc. designs and sells all-electric motorcycles and related products, targeting riders seeking innovative, high-performance electric two-wheel vehicles. Its core segments include electric motorcycles and electric balance bikes for kids, sold through dealer networks, direct retail, and online channels. The company leverages strategic partnerships, proprietary technology, and a strong brand to lead the electric motorcycle market with a focus on design, performance, and rider experience.
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