LiveWire Group, Inc. reported a net loss of $75.1 million for the fiscal year ending December 31, 2025, a decrease from a net loss of $93.9 million in 2024. The company's revenue for the year was $25.7 million, down from $26.6 million in the previous year. The Electric Motorcycles segment generated $6.1 million in revenue, a 27.6% decline from $8.4 million in 2024, while the STACYC segment saw a 7.4% increase in revenue to $19.6 million, driven by higher sales of electric balance bikes and electric bikes. The overall operating loss for the company was $75.5 million, a 31.6% improvement compared to the prior year's loss of $110.4 million.
In terms of operational metrics, LiveWire's total wholesale motorcycle unit sales reached 589 units in 2025, a decrease from 511 units in 2024. The company also reported a total of 64 retail motorcycle unit sales through its company-owned dealership, a significant increase from 101 units in 2024. The STACYC segment sold 21,633 electric balance bikes and electric bikes, up from 18,549 units in 2024. The company’s workforce consisted of 151 employees as of December 31, 2025, with 132 in the Electric Motorcycles segment and 19 in STACYC.
Strategically, LiveWire is focusing on expanding its product offerings, including the planned launch of two new 125 cc-equivalent mini-motos, the S4 HonchoTM, in the spring of 2026. The company is also working on cost-saving initiatives to reduce cash usage while developing profitable products. LiveWire has entered into a new Master Services Agreement with Harley-Davidson, which will provide various services to support its operations. Additionally, the company has initiated an At-The-Market Issuance Sales Agreement to raise up to $50 million in capital, with $1.7 million raised by the end of 2025.
Looking ahead, LiveWire anticipates continued challenges in the electric vehicle market but remains committed to its growth strategy. The company plans to leverage its strategic partnerships with Harley-Davidson and the KYMCO Group to enhance its market position. LiveWire's management believes that its current resources will be sufficient to fund operations and capital expenditures for at least the next twelve months, although additional capital will be necessary to support ongoing operations and future investments. The company is focused on achieving profitability while navigating the evolving landscape of the electric vehicle industry.
About LiveWire Group, Inc.
LiveWire Group, Inc. designs and sells all-electric motorcycles and related products, targeting riders seeking innovative, high-performance electric two-wheel vehicles. Its core segments include electric motorcycles and electric balance bikes for kids, sold through dealer networks, direct retail, and online channels. The company leverages strategic partnerships, proprietary technology, and a strong brand to lead the electric motorcycle market with a focus on design, performance, and rider experience.
About 10-K Filings
A 10-K form is a comprehensive annual report that public companies in the United States must file with the SEC, providing a detailed overview of the company's financial condition, performance, and business strategies.
Key points about the 10-K:
- Frequency: Filed annually, typically within 60 to 90 days after the end of the company's fiscal year.
-
Content: It includes:
- Detailed financial statements audited by an independent accounting firm
- Management's Discussion and Analysis (MD&A) of financial condition and results
- Description of the company's business, properties, and legal proceedings
- Risk factors and market risks
- Executive compensation and corporate governance information
- Importance: Considered the most comprehensive and important document a public company files with the SEC.
- Length: Often exceeds 100 pages due to its extensive and detailed nature.
Our Methodology
AssetRoom is committed to providing timely summaries of news from public companies. We use AI to generate these summaries quickly, but they are not reviewed by human experts.
Our method:
- Data Collection: We continuously monitor for new filings (currently limited to US-listed stocks).
- AI-Powered Analysis: Our advanced AI system processes each filing, identifying key information and extracting relevant data.
- Summary Generation: The AI creates a concise, easy-to-understand summary of the filing, highlighting the most important points.
- Publication: The summary is immediately published on our platform, allowing users instant access to the latest information.
- Email users: We distribute round-up emails according to our users preferences, keeping them in the loop with the companies they follow.
Feedback & Corrections
Spot an error or have a suggestion? Contact us.