Mobiquity Technologies, Inc. reported its financial results for the first quarter of 2026, revealing a revenue increase to $18.4 million, up from $12.6 million in the same period of 2025, marking a growth of approximately 46%. The company achieved a gross profit of $14.1 million, a significant turnaround from a gross loss of $18.9 million in the prior year. This improvement in gross profit was attributed to a reduction in the cost of revenues, which fell to $4.4 million from $31.5 million, reflecting a more efficient operational structure.
Despite the positive revenue growth, Mobiquity Technologies reported a net loss of $2.5 million for the quarter, compared to a net loss of $2.3 million in the first quarter of 2025. The loss per share was $0.10, slightly improved from a loss of $0.12 per share in the previous year. The company’s operating expenses decreased to $2.0 million from $2.1 million, primarily due to lower professional fees and technology expenses, although there were increases in other areas such as salaries and advertising.
In terms of strategic developments, Mobiquity has been focusing on enhancing its product offerings, particularly through the launch of its CMOne platform, which integrates AI capabilities for marketing and analytics. The company is also expanding its presence in specialized advertising environments, including partnerships with Context Networks to penetrate casino gaming networks. This strategic positioning aims to leverage the growing programmatic advertising market, which is projected to exceed $800 billion by 2028.
Operationally, Mobiquity reported a total of 25.6 million shares outstanding as of March 31, 2026, an increase from 23.6 million shares at the end of 2025. The company’s cash position decreased to $137,933 from $642,515 at the end of the previous fiscal year, raising concerns about liquidity. The company has indicated that it will continue to rely on equity and debt financing to support its operations, as it has historically done. Management has expressed uncertainty regarding its ability to continue as a going concern, given the accumulated deficit of approximately $239 million.
Looking ahead, Mobiquity Technologies anticipates that future revenue growth will be driven by the expansion of its casino and gaming advertising network, increased adoption of AI-enabled capabilities, and growth in programmatic advertising spend. However, management has cautioned that the timing and scale of this growth remain uncertain, and the company expects to continue incurring operating losses in the near term as it executes its growth strategy.
About Mobiquity Technologies, Inc.
Mobiquity Technologies, Inc. is an advertising technology and data intelligence company offering proprietary platforms for programmatic digital advertising, audience targeting, and publisher monetization. Its solutions leverage AI, machine learning, and data analytics to optimize ad campaigns, ensure compliance, and enhance revenue. Serving advertisers, publishers, and agencies, Mobiquity focuses on innovative, end-to-end ad tech solutions in a competitive, evolving digital marketing industry.
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