National Beverage Corp. reported a net sales figure of $1,180.6 million for the fiscal year ending May 2, 2026, a decrease from $1,201.4 million in the previous fiscal year. This decline was attributed primarily to one less selling week, although the average selling price per case increased by 5.2%. The company experienced a 6.7% drop in case volume, which affected both its Power+ Brands and carbonated soft drink brands. Gross profit for the year was $437.3 million, down from $443.9 million, largely due to rising packaging and ingredient costs, despite a constant gross margin of 37.0%.
In terms of operational changes, National Beverage Corp. has focused on innovation and healthier beverage options, aligning with consumer trends towards lower-calorie and naturally flavored products. The company launched new flavors under its LaCroix brand, including PineApple CocoNut and Sunshine, which received positive consumer feedback. The company also emphasized its marketing strategy, which relies on cost-effective social media engagement rather than traditional advertising, to connect with a younger demographic.
The company’s workforce as of May 2, 2026, consisted of approximately 1,677 employees, with 378 covered by collective bargaining agreements. National Beverage Corp. maintains a diverse workforce, with 63% identifying as persons of color and 26% as female. The company’s liquidity position improved, with cash and cash equivalents rising to $349.5 million from $193.8 million in the previous year, supported by cash generated from operations and a strong working capital increase of $191.4 million.
Looking ahead, National Beverage Corp. plans to continue its focus on product innovation and geographic expansion, particularly in the U.S. market, while exploring opportunities for distribution in other regions. The company remains committed to enhancing its sustainability practices and improving operational efficiencies. Despite the challenges posed by inflation and cautious consumer spending, management believes that its strategic initiatives will position the company for future growth and profitability.
About NATIONAL BEVERAGE CORP
National Beverage Corp. develops and markets a diverse portfolio of beverages including sparkling waters, juices, energy drinks, and soft drinks primarily in the U.S. Its flagship LaCroix sparkling water redefined the category with natural flavors and health-focused options. The company emphasizes innovation, branding, and rapid response to consumer trends, serving retail and foodservice markets through vertically integrated production and multi-channel distribution. It targets health-conscious consumers with a focus on flavor variety and sustainable practices.
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