United Parks & Resorts Inc., formerly known as SeaWorld Entertainment, Inc., reported a decline in financial performance for the fiscal year ending December 31, 2025, as detailed in its recent 10-K filing. The company generated total revenues of $1.66 billion, a decrease of 3.6% from $1.73 billion in 2024. This decline was primarily attributed to a 6% drop in admissions revenue, which fell to $883.4 million, alongside a slight decrease in attendance, which totaled 21.17 million guests, down from 21.55 million in the previous year. The average admission per capita also decreased by 4.3% to $41.73, reflecting a shift in the mix of ticket sales and promotional activities.
In terms of operational changes, United Parks & Resorts has focused on enhancing its theme park offerings and guest experiences. The company opened several new attractions in 2025, including "The Big Bad Wolf: The Wolf's Revenge" at Busch Gardens Williamsburg, and has plans for additional attractions in 2026, such as "SEAQuest: Legends of the Deep" at SeaWorld Orlando. The company has also been actively involved in strategic initiatives to improve operational efficiency and guest engagement, which include a new enterprise resource planning system aimed at streamlining operations.
The company’s employee headcount as of December 31, 2025, stood at approximately 3,300 full-time employees and around 12,900 part-time and seasonal employees. However, the company has faced challenges in hiring and retaining staff, which has been exacerbated by increased labor costs and competitive pressures in the labor market. This situation has led to operational disruptions, including temporary closures of certain attractions and longer wait times for guests.
Looking ahead, United Parks & Resorts remains cautious about its financial outlook, citing various risks that could impact future performance. These include potential declines in discretionary consumer spending, ongoing inflationary pressures, and the effects of public health events. The company has emphasized its commitment to maintaining a strong cash flow and liquidity position, with plans to fund capital expenditures through operational cash flow and available credit facilities. As of December 31, 2025, the company reported total indebtedness of approximately $2.25 billion, with ongoing efforts to manage its debt levels and operational costs effectively.
About United Parks & Resorts Inc.
United Parks & Resorts Inc. operates a diversified portfolio of theme parks including SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place. The company offers animal encounters, thrill rides, family attractions, and educational experiences across key U.S. markets and internationally. Its core value lies in delivering memorable, high-quality entertainment while promoting animal welfare, conservation, and environmental sustainability through innovative attractions and responsible operations.
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