USA Today Co., Inc. reported a decline in financial performance for the second quarter of 2026, with total revenues of $536.3 million, down 8% from $584.9 million in the same period last year. The company's net income also fell significantly, reaching $9.1 million compared to $78.4 million in the prior year, marking an 88% decrease. This decline in profitability was reflected in earnings per share, which dropped to $0.06 from $0.54. For the first half of 2026, total revenues were $1.08 billion, down 6% from $1.16 billion in the first half of 2025, while net income decreased to $29.0 million from $71.1 million.
The company's digital segment revenues decreased by 4% to $254.3 million, while print and commercial revenues fell by 12% to $282.0 million. The decline in print revenues was attributed to ongoing shifts in consumer behavior towards digital platforms, which has been a consistent trend in the media industry. Operating costs also decreased by 9% to $328.1 million, driven by cost control measures, including reductions in selling, general, and administrative expenses, which fell by 6% to $154.4 million.
Strategically, USA Today Co. has been focusing on digital growth and operational efficiency. The company reported a 39% increase in digital-only subscription average revenue per user, indicating a positive trend in digital product adoption. However, the overall customer count for digital marketing services declined, impacting revenues from this segment. The company continues to face challenges from macroeconomic conditions, including inflation and reduced advertising spending, which have affected overall revenue performance.
In terms of operational metrics, the company reported a decrease in digital-only paid subscriptions, which fell by 16% to 1.44 million as of June 30, 2026. The LocaliQ segment, which focuses on digital marketing services, also experienced a 9% decline in revenues. Despite these challenges, USA Today Co. remains committed to its strategic initiatives, including cost management and digital transformation, to navigate the evolving media landscape. The company anticipates that these efforts will be crucial in maintaining financial stability and achieving sustainable growth in the future.
About USA TODAY Co., Inc.
Gannett Co., Inc. is a diversified media company delivering trusted journalism, local content, and digital experiences through its USA TODAY NETWORK and Newsquest. It operates across print, digital, and event segments, focusing on audience growth, digital revenue diversification, and community engagement. Its core value lies in providing high-quality content and innovative marketing solutions to local and national audiences and businesses.
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