YETI Holdings, Inc. reported a modest increase in financial performance for the fiscal year ending January 3, 2026, with net sales rising by 2% to $1.87 billion, compared to $1.83 billion in the previous year. The company's gross profit also saw a slight increase, reaching $1.07 billion, although the gross margin decreased to 57.4% from 58.1% in the prior year. This decline in gross margin was attributed to higher tariff costs and a decrease in the mix of Drinkware sales, which were partially offset by lower product costs and selective price increases on certain products.
In terms of operational changes, YETI made significant strides in its product offerings, launching several new items across its categories, including the Yonder Shaker Bottle and various bags and cookware products. The company also completed the acquisition of assets related to the Helimix branded shaker bottle for $38 million, which is expected to enhance its presence in the health and wellness market. Additionally, YETI's direct-to-consumer (DTC) channel accounted for 60% of total net sales, reflecting a 4% increase in DTC sales, driven by growth in its Amazon Marketplace business and retail stores.
Geographically, YETI's international sales increased by 16% to $394 million, while U.S. sales decreased by 1% to $1.47 billion. The company noted that its international expansion efforts are yielding positive results, particularly in Europe and Australia. However, the U.S. market faced challenges due to a cautious wholesale buying environment and inventory constraints stemming from supply chain transitions.
Looking ahead, YETI's management expressed caution regarding macroeconomic conditions, including inflation and consumer confidence, which could impact future sales. The company is actively pursuing strategies to mitigate the effects of tariffs and supply chain disruptions while continuing to invest in product innovation and market expansion. As of January 3, 2026, YETI had a cash balance of $188 million and $300 million available under its revolving credit facility, positioning it well for future growth initiatives.
About YETI Holdings, Inc.
YETI Holdings, Inc. designs, markets, and distributes premium outdoor products including coolers, drinkware, bags, and apparel. Its core offerings focus on high-performance, durable gear for outdoor enthusiasts and lifestyle consumers worldwide. The company emphasizes innovation, brand strength, and a direct-to-consumer model through retail stores and e-commerce, serving broad markets in outdoor recreation, housewares, and outdoor living globally.
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