Zeta Global Holdings Corp. reported significant financial performance for the first quarter of 2026, with revenues reaching $396.3 million, a 49.9% increase from $264.4 million in the same period last year. The growth was driven by an additional $87 million from new customers and $44.9 million from existing customers, alongside contributions of $55.6 million from the recently acquired Marigold’s Enterprise Business. Despite the revenue increase, the company recorded a net loss of $13.2 million, an improvement from a net loss of $21.6 million in Q1 2025.
Operating expenses rose to $415.1 million, up from $280.5 million a year earlier, primarily due to increased costs in several areas. Cost of revenues, excluding depreciation and amortization, increased by 57% to $162.4 million, driven by higher media costs and employee-related expenses. General and administrative expenses also rose by 35.8% to $73.4 million, reflecting higher technology and infrastructure costs. Research and development expenses surged by 67.7% to $45 million, indicating a strong commitment to enhancing the company’s technology platform.
Zeta Global's operational metrics showed a 19% increase in super-scaled customers, totaling 189 as of March 31, 2026, compared to 159 a year prior. The average revenue per user (ARPU) for these customers increased by 21% to $1.7 million. The company also reported a geographic revenue breakdown, with $359.4 million generated in the U.S. and $36.9 million internationally, highlighting its expanding market presence.
Looking ahead, Zeta Global remains focused on leveraging its AI-driven marketing platform to enhance customer engagement and optimize marketing spend. The company anticipates continued growth, supported by its strategic initiatives, including the integration of Marigold’s Enterprise Business. However, management acknowledged potential risks related to macroeconomic conditions and competition, which could impact future performance. The company maintains a strong liquidity position with $288.8 million in cash and cash equivalents, which it believes will support its operational needs for the foreseeable future.
About Zeta Global Holdings Corp.
Zeta Global is an AI-powered omnichannel marketing platform that provides consumer intelligence, data management, and marketing automation solutions. Its core products include personalized messaging, customer data platforms, and programmatic advertising, serving large enterprises across various industries. The company leverages first-party data, AI, and deterministic identity resolution to enable targeted, privacy-compliant, cross-channel marketing that enhances customer engagement and ROI.
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